
Do you know how sometimes you get cool messages on your phone from a brand, like a message saying, “Your order is on the way” or “Get 20% OFF now!”? These messages are part of something called SMS marketing. But did you know that companies now use apps like Viber to send you these messages too? That’s called Viber Messaging in SMS marketing.
Imagine Viber is like a magic phone book that lets people talk using the internet. And Viber Messaging is like a smart way for companies to send you messages using this app instead of a normal text (SMS). Cool, right?
What is Viber?
Viber is an app, just like WhatsApp or Telegram. You can use it to send messages, make calls, share pictures, and even talk in groups. Millions of people around the world use it. It works using the internet, so you don’t need regular mobile balance or SMS plans.
What is Viber Messaging?
Viber Messaging means sending messages to people through the Viber app. These messages can have text, pictures, buttons (like “Buy Now”), or even links. This makes it better and more colorful than normal SMS!

Why Do Businesses Use Viber Messaging?
Here’s why businesses love Viber Messaging:
- More Features: Viber messages can include emojis, pictures, videos, and links!
- High Delivery Rate: Most messages reach customers because people use Viber a lot.
- 2-Way Chat: People can reply to your message. That’s fun!
- It’s Cheaper: Sometimes it costs less than sending traditional SMS.
- Better for Marketing: Great for showing offers, sending reminders, or giving updates.
How Viber Messaging Works in SMS Marketing
SMS Marketing is when companies send texts to customers to tell them something important or exciting. When they use Viber for this, it becomes Viber Messaging in SMS Marketing.
With Kapsystem, companies can send thousands of Viber messages at once. These messages can say:
- “Your OTP is 123456”
- “Flat 50% OFF – Today Only!”
- “Your table is booked at 7 PM”
So instead of plain boring texts, customers get colorful, interesting messages!

What Can You Send with Viber Messaging?
Here are the cool things you can send:
| Message Type | Example | Why It’s Useful |
|---|---|---|
| Text Only | “Your order is confirmed.” | Quick info sharing |
| Text + Image | Sale Banner + Text | Better engagement |
| Text + Link | “Click to buy: www.shop.com” | Instant action |
| Text + Button | “Call Now” button | Easy for customer to act |
Benefits of Using Kapsystem for Viber Messaging
Kapsystem is one of the best companies in India for sending bulk SMS and Viber messages. Here’s how Kapsystem can help:
- Easy Platform: Our system is simple. Just login, upload contacts, and send messages!
- Bulk Messaging: Send thousands of Viber messages in seconds.
- Affordable Pricing: Check out our pricing to see how low the cost is.
- 24/7 Support: Our team is always ready to help you.
- API Access: Want to send messages through your app? Use our Viber messaging API.
- High Delivery Rate: We make sure your messages reach people quickly.

Where Can You Use Viber Messaging?
Viber Messaging can be used in many places:
- Schools – Send alerts, fees reminders, and exam schedules
- Real Estate – Show new flats or site visit messages
- Marketing – Share discounts and promotions
- Wedding Invitations – Send digital invites
- Advertising – Promote your brand fast
Difference Between Viber Messaging and SMS
| Feature | SMS | Viber Messaging |
|---|---|---|
| Characters | 160 only | Up to 1000 |
| Multimedia | No | Yes (images, videos, links) |
| 2-Way Chat | Limited | Yes |
| Delivery Report | Yes | Yes + Seen Status |
| App Required? | No | Yes |
How to Start Using Viber Messaging with Kapsystem
Using Viber Messaging from Kapsystem is super simple! You can:
- Signup: Go to our contact page and request access.
- Upload Contacts: Add your list of mobile numbers.
- Write Message: Add your text, images, and link.
- Send: Just click “Send” and boom! It reaches everyone.
Viber vs WhatsApp: Which Is Better for Marketing?
When it comes to business messaging, both Viber and WhatsApp offer powerful features. However, the right choice depends on your goals and audience.
| Feature | Viber Messaging | WhatsApp Business |
|---|---|---|
| Reach | Popular in Eastern Europe, Asia, and India | Global, especially strong in India and Latin America |
| Message Type | Text, images, videos, links, buttons | Text, images, videos, catalogs |
| Business API | Simple integration via providers like Kapsystem | Requires official WhatsApp Business API setup |
| Cost | Generally lower than WhatsApp | Slightly higher per message cost |
| Engagement | High for promotions and alerts | High for service and support |
| Best For | Marketing campaigns and offers | Customer service and updates |
Verdict:
If your business focuses on promotional messaging and bulk outreach, Viber Messaging via Kapsystem offers better flexibility and pricing. WhatsApp is ideal for ongoing customer support and personalized chats.
Smart Tips to Make Your Viber Campaign Better
Want better results? Try these tips:
- Use short and clear messages
- Always add a button or link
- Use bright images
- Send messages at the right time
- Test different messages using A/B testing
Viber Messaging Pricing in India
Wondering how much it costs to send Viber messages in India? The pricing depends on your volume, message type, and whether you include media or buttons.
At Kapsystem, we offer affordable and scalable Viber marketing solutions to fit any business size.
Typical Pricing Overview:
| Message Type | Estimated Cost per Message | Notes |
|---|---|---|
| Text Only | ₹0.20 – ₹0.30 | Ideal for simple alerts and OTPs |
| Text + Image | ₹0.30 – ₹0.50 | Great for offers or promotions |
| Text + Button/Link | ₹0.40 – ₹0.60 | Encourages customer interaction |
| Multimedia Message | ₹0.60+ | For rich visual campaigns |
💡 Tip: The more messages you send, the lower your cost per message. For the latest and accurate quote, visit our Bulk SMS Pricing page or contact the Kapsystem team directly.
Real-Life Examples of Viber Marketing Campaigns
Here are a few real-world ways companies are using Viber Messaging effectively:
- E-commerce Brands:
Send “Order Shipped” notifications with tracking links and a “Track Now” button. - Schools and Institutes:
Share admission updates, fee reminders, and event invitations directly with parents. - Restaurants & Cafes:
Promote weekend offers with vibrant images and a “Book Table” button. - Banks and Fintech Apps:
Deliver OTPs, payment confirmations, and account alerts securely and instantly. - Real Estate Agencies:
Send new property images, virtual tour links, and appointment booking buttons.
These use cases show how Viber messages can combine visual engagement + instant action, helping brands connect faster with their audience.
FAQs
What is Viber Messaging?
Viber Messaging means sending messages through the Viber app instead of normal SMS. It allows images, links, buttons, and more.
How is Viber Messaging different from SMS?
SMS is text-only and limited to 160 characters. Viber can send multimedia and has 2-way chats.
Is Viber Messaging free?
It’s not free for businesses, but it is very low-cost. Kapsystem offers affordable pricing.
How do I start using Viber Messaging for my business?
Just visit the Kapsystem contact page and ask to start Viber Messaging.
Can I use both SMS and Viber together?
Yes! Many businesses use both. If Viber doesn’t deliver, fallback SMS is sent. Kapsystem supports both types.
Is Viber Messaging good for small businesses?
Yes! Small businesses love Viber because it’s easy, affordable, and fun to use.
How do I check if my message is delivered?
With Kapsystem, you can track delivery, open rates, and more through the dashboard.
Can I use Viber Messaging for schools?
Yes! Many schools use Kapsystem for education SMS and Viber alerts.
So now you know what Viber Messaging in SMS Marketing is! It’s an exciting way to send smart, colorful messages to people using the Viber app. If you want to grow your business using modern tools, Kapsystem is the best partner for you. Try it today!

